Sensational (Hardback)

A New Story of our Senses

Ashley Ward

A smorgasbord of the senses from a professor of animal behaviour: how they work, why they're there, and what they mean for both human and animal lives.

'A future classic of popular science' Mail on Sunday

Why do women have a better sense of smell than men?

Has the iPhone changed how we touch?
Does the Danube really look blue when you're in love?

Our senses are at the heart of how we navigate the world. They help us recognise the expressions on a loved one's face, know whether fruit is ripe by its smell, or even sense a storm approaching through a sudden drop in air pressure. It's now believed that we may have as many as fifty-three senses - and we're just beginning to expand our knowledge of this incredibly extensive palette.

In Sensational, Ashley Ward embarks on an expedition through the ways we experience the world, marshalling the latest advancements in science to explore the dazzling eyesight of the mantis shrimp, the rich inner lives of krill and the baffling link between canine bowel movements and geomagnetic fields. Unlocking the incredible power of our senses may hold the key to mysteries like why we kiss, how our brain dictates our taste in music and how a dairy-rich diet strained Euro-Japanese relations.

Blending biology and cutting-edge neuroscience, Sensational is a mind-bending look at how our brains shape the way we interpret the world.

Publication date: 05/01/2023

£20.00

ISBN: 9781788168861

Imprint: Profile Books

Subject: Science & Mathematics

Sensational (Ebook)

A New Story of our Senses

Ashley Ward

A smorgasbord of the senses from a professor of Animal Behaviour: how they work, why they're there, and what they mean for both human and animal lives.

'A future classic of popular science' Mail on Sunday

Why do women have a better sense of smell than men?

Has the iPhone changed how we touch?
Does the Danube really look blue when you're in love?

Our senses are at the heart of how we navigate the world. They help us recognise the expressions on a loved one's face, know whether fruit is ripe by its smell, or even sense a storm approaching through a sudden drop in air pressure. It's now believed that we may have as many as fifty-three senses - and we're just beginning to expand our knowledge of this incredibly extensive palette.

In Sensational, Ashley Ward embarks on an expedition through the ways we experience the world, marshalling the latest advancements in science to explore the dazzling eyesight of the mantis shrimp, the rich inner lives of krill and the baffling link between canine bowel movements and geomagnetic fields. Unlocking the incredible power of our senses may hold the key to mysteries like why we kiss, how our brain dictates our taste in music and how a dairy-rich diet strained Euro-Japanese relations.

Blending biology and cutting-edge neuroscience, Sensational is a mind-bending look at how our brains shape the way we interpret the world.

Publication date: 05/01/2023

£15.99

ISBN: 9781782838890

ISBN 10 / ASIN: B09Y18YSPF

Imprint: Profile Books

Subject: Science & Mathematics

Sensational (Audiobook)

A New Story of our Senses

Ashley Ward

[An] infectiously enthusiastic survey of the human senses ... underneath the entertainment this is a serious and thoughtful book

A smorgasbord of the senses from a professor of animal behaviour: how they work, why they're there, and what they mean for both human and animal lives.

Publication date: 05/01/2023

£24.99

ISBN: 9781800816053

ISBN 10 / ASIN: B0BH9DVWFY

Imprint: Profile Books

Subject: Science & Mathematics

Read by: David Hale

Sensational (Paperback)

A New Story of our Senses

Ashley Ward

A smorgasbord of the senses from a professor of animal behaviour: how they work, why they're there, and what they mean for both human and animal lives.

'A future classic of popular science' Mail on Sunday

'A dazzling account' Financial Times

'Absorbing, surprising and at times profound. After reading this, reality will never be quite the same' Dave Goulson

Our senses are how we navigate the world: they help us recognise the expressions on a loved one's face, know whether fruit is ripe by its smell, or even sense a storm approaching through a sudden drop in air pressure. It's now believed that we may have as many as fifty-three senses - and we're just beginning to expand our knowledge of this incredibly extensive palette.

Sensational is a mind-bending look at how our brains shape our experience of the world, marshalling the latest discoveries in science to explore the dazzling eyesight of the mantis shrimp, the rich inner lives of krill, and the baffling link between geomagnetic fields and canine bowel movements. Blending biology and neuroscience, Ward reveals that understanding our senses may hold the key to understanding the origins of human behaviour - from why we kiss to our varied music tastes.

Publication date: 04/01/2024

£10.99

ISBN: 9781788168878

Imprint: Profile Books

Subject: Science & Mathematics

Reviews for Sensational

'[An] infectiously enthusiastic survey of the human senses ... underneath the entertainment this is a serious and thoughtful book'

James McConnachie Sunday Times

'A rollercoaster combination of science, cultural history, rumour and schoolboy humour'

 Guardian

'Combining biological science with history, culture, sociology and personal reflections, this is a wide-ranging and highly engaging read'

 Observer

'Enlightening and digestible ... Sensational is not only a rich mine of information, it teaches tolerance and understanding ... Listening to his book is a delight'

 The Times

'Ward has conjured up a thrilling - and revolting - world of sensory overload in the style of a goofy lecture. Both learned and irreverent, he can be existentially disturbing and extremely funny in the same paragraph - a talent that could make this a future classic of popular science'

 Mail on Sunday

'A dazzling account of how we use sight, hearing, touch, taste and smell to navigate the world'

 Financial Times

'Ward is more than qualified as our tour guide into the dazzling world of senses - both our own and those of other animals ... an impressive journey'

BBC Wildlife 

'Enjoyable popular science'

 Kirkus

'[An] eye-opening pop-science treatise ... [Ward] packs in innumerable fascinating details ... the delivery benefits greatly from the author's stylish, evocative prose ... this will change how readers see the world'

 Publisher's Weekly

'Absorbing, surprising and at times profound. After reading this, reality will never be quite the same'

Prof Dave Goulson, author Silent Earth

'It is nearly impossible to grasp what other animals smell, see, or feel. Ashley Ward's dive into the way we and other species interpret the surrounding world offers astonishing insights'

Frans de Waal, author Different: Gender Through The Eyes of a Primatologist

Ashley Ward

Ashley Ward

Born and bred in Yorkshire, Ashley Ward is a professor in Animal Behaviour at the University of Sydney, the culmination of a career spent studying the behaviour of animals from tiny Antarctic krill to mammals, including humans. He has published over 100 scientific journal articles and a highly cited academic book.